Das ist der Job
The main application of the marketing process at REWE group is customer t group targeted communication.
Darum lohnt es sich
Which mean commercials / recommendations / ,,. The process consist of 3 rough areas Data collection ( covered by analect ) 2.
Data aggregation on the technical level, sql statements to group prepare, present data => from a common data source (they are using a SaaS product here so only SQL knowledge is required) 3, Analytical understating of what (targeted communication means in business context), splitting into groups, statistically argue about A/B testing campaign setups / … enough understanding of business domain of the rewe group + marketing.THE ROLE IS A FREELANCER WHICH IS 30% of 2 and 70% of 3 AND MUST SPEAK GERMAN