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Das ist der Job
Senior Data Analyst – CRM (m/f/d) – Full time, on site.
Darum lohnt es sich
Join our global CRM team to shape communication strategy and drive growth. Partner with CRM, data, and product teams to improve segmentation, personalisation, experimentation, tracking quality, and data reliability. Strong SQL expertise (CTEs, window functions, multi‑table joins) in a modern cloud data warehouse, preferably Snowflake.
Experience working cross‑functionally with product, engineering, and marketing/CRM teams; familiarity with marketing automation tools (e.g., Braze a plus). About the Role Own CRM analytics and reporting across 45+ markets, delivering clear visibility into performance, customer behavior, and commercial impact.
Build and maintain Power BI dashboards providing real‑time tracking of CRM performance, targets, and business trends. Deliver actionable insights on campaign performance, drivers of customer behavior, value‑generating segments, and cross‑market differences.
Develop scalable, automated reporting solutions alongside deep‑dive analyses and ad‑hoc business investigations. Monitor and optimise key CRM KPIs (engagement, conversion, retention, reactivation, communication effectiveness) and customer lifecycle performance.
Evaluate A/B tests and proactively identify trends, anomalies, risks, and opportunities, presenting clear recommendations to senior stakeholders. About You 5+ years of experience in data analytics or BI, ideally within CRM, marketing, or e‑commerce environments.
Proven track record of building dashboards and automated reporting solutions for non‑technical stakeholders. Advanced Power BI skills including data modelling, DAX, and best‑practice dashboard design and visualisation. Solid understanding of marketing and CRM KPIs (conversion, engagement, attribution, customer lifetime value).
Strong data storytelling, statistical literacy (e.g., significance testing), and a structured, detail‑oriented, and autonomous working style. Proficiency in English. We recognise that everyone carries a unique set of valuable skills and experiences.
If you think you could have an impact even though you don’t meet 100% of the requirements, we still encourage you to apply. What We Offer Travel perks: 12 free Flix vouchers + 12 discount vouchers for friends & family. Work from (M)Anywhere: Depending on your role, work from another location for up to 60 days per year.
Hybrid work model: We are an office‑first company, but we offer flexibility to balance work and life. Wellbeing support: Access confidential 1:1 counselling, courses, and stress management for yourself and up to four family members.
Learning & Development: Take advantage of language classes, training courses, and expert‑led sessions to grow your skills. Mentoring Program: Connect with experienced colleagues to gain insights and accelerate your career. #J-18808-Ljbffr
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