Senior Data Analyst (Digital Marketing Data Focus) (all genders)

Das ist der Job

This role combines ETL/ELT development, marketing data modeling, and BI dashboard engineering.

Darum lohnt es sich

Experience supporting digital campaign teams. What We Offer International & Inclusive Team: collaborate with colleagues from around the world in a fun and supportive environment. Modern Workspace: ergonomic setups and top-tier infrastructure to help you do your best work. Access to the corporate benefits platform with exclusive offers.

Senior Data Analyst (Digital Marketing Data Focus) Overview We are seeking a Senior Data Analyst who will own the transformation layer between raw marketing data and business-ready insights. You will work closely with both internal and external stakeholders to deliver reliable, scalable reporting foundations.

Key Responsibilities BI Development Develop and maintain advanced dashboards in Tableau and Looker Studio. Build reusable reporting frameworks for campaign performance and attribution. Implement standardized KPI definitions across business units. Optimize performance of dashboards connected to BigQuery.

Data Modeling Collaborate with various areas of digital marketing to translate architecture into reporting layers. Develop SQL-based transformations within GCP (BigQuery). Build and maintain data-marts tailored for digital marketing analytics. Ensure consistency between GA4, Adobe Analytics, and reporting outputs.

Design, build, and maintain ETL/ELT pipelines to transform raw marketing data into structured, reporting-ready datasets within GCP. Governance & Enablement Document KPI definitions and reporting logic. Maintain BI best practices and naming standards. Support user training and enable self-service reporting capabilities.

Requirements 7+ years of experience in BI development. Advanced SQL skills (BigQuery required). Strong experience with Tableau, Looker Studio, GA4, Adobe Analytics. Experience building marketing performance dashboards. Fluent English (C2 level, written and spoken). Strong data storytelling skills. Preferred German language skills.

Familiarity with tracking architecture concepts. Meal Vouchers: enjoy subsidized lunches with our meal voucher program. Career Development: access training and growth opportunities to help you thrive professionally. Hybrid Work Flexibility: work from home on Mondays and Fridays to support your work-life balance.

Pet-Friendly Office: bring your furry companions to work — we’re happy to have them! Remote Work Abroad: work from another country for up to two weeks per year. Fresh fruit baskets to keep you energized. Ergonomic workstations for comfort and productivity. Company contribution toward your gym membership to support your physical health.

Subscription to a mental health app for emotional and psychological well-being. We provide a work environment where you can grow and make an impact. #J-18808-Ljbffr